Archive for the 'Social Media' Category

What exactly are your students up to online?

Monday, January 6th, 2014

This is probably not a question you want a comprehensive answer to but it would be handy to know how they are using the Web to engage with the learning challenges you are setting.

I’m currently leading a project with the Higher Education Academy which uses the ‘Visitors and Residents’ mapping process to help teaching staff to gain a better understanding of how their students are using the Web for their learning. Successful applicants will receive £1500 to attend two workshops (12 Feb and 7 May 2014). The first workshop will teach you how map your own online practice to set you up to run the process with a group of your students. The second workshop will review the maps generated by your students and provides an opportunity to explore how you might evolve your teaching practice to engage them in new ways online.

V&R map

Simple Visitor & Resident map

The pilot version of this workshop format proved very successful, with a number of institutions going on to run further mapping sessions at their institutions to get an holistic, high level, sense of how the Web is being using in teaching and learning by both staff and students (with the view to informing overall teaching and learning strategy/policy).

Obviously I’m biased but I like to think that the mapping is a pragmatic way of understanding online learning practices which often go undiscussed in education. It has proved to be a good starting point for reflecting on overall approaches to teaching and for informing how best to work with students online: for example, negotiating the complexities of connecting with students in platforms which are based on a ‘friendship’ paradigm.

It’s only a 500 word application process so if you are part of a higher education teaching team in the UK please take a look at the form on the HEA website. The deadline for applications is the 20th of January. Perhaps I will see you at the workshops? 🙂

Mapping online engagement

Friday, October 11th, 2013

Back in June I wrote a post about the Visitors and Residents mapping process. Since that posting I have run mapping sessions with people in various roles from a range of institutions.  This has helped me to refine and simplify the process.

During those sessions I got requests to produce a V&R mapping kit that people could use to run the process with groups at their institution. I haven’t got as far as I would like with that yet but in the meantime I have extracted the most relevant 10 minute segment from the original mapping video. I’m hoping that anyone who watches this extract will have all the info they need to create their own map.

A single engagement map is all that is required for an individual and should drive a useful discussion if the mapping is done in a group situation. It should also be useful to then create a map of your department/library/project/group. This way you can assess the digital footprint (The character and visibility of your group online) of your section of your institution and the various modes of engagement you may, or may not, be using. It’s worth noting that if you are mapping with students some of them may relate better to the word ‘course’ instead of  ‘institutional’ on the vertical axis of the map.

I have collated a few maps from various people (including my own from the video) on this Padlet wall so you can get a sense of how varied the process can be depending on the context of the individual:
http://padlet.com/wall/visitorsandresidents

Created with Padlet

The maps on the wall have no commentary attached to them to preserve anonymity.

The mapping process originates from research funded by Jisc

Visitors and Residents mapping process: the video

Wednesday, June 5th, 2013

This is a video of the mapping process which we first piloted at Educause last year. It’s designed to help you explore and reflect upon how you engage with the digital environment and then investigate how your students/users/staff engage with what you provide. Feel free to use the video to help plan your own mapping session and let me know how you get on. The video is CC licensed so it’s ok to embed it into your work/courses directly with an attribution if that’s helpful.

Firstly, I should apologise for my appalling handwriting in the video. I hope that the gesturing opportunities of the whiteboard outweigh the lack of legibility. As a back-up I have included the two maps I draw in the video in digital form at the end of this post.

This video has been created for ‘The Challenges of Residency’ project I’m piloting as academic lead for the Higher Education Academy. The project is exploring the way Resident forms of practice might differ across disciplines. A larger call for that project will be coming out in the autumn, so if you are interested and UK based keep an eye out for it.

As mentioned in the video the mapping process is an output of the Jisc funded ‘Digital Visitors and Residents’ project which is a collaboration between Jisc, Oxford, OCLC and the University of North Carolina, Charlotte. The Jisc project has run the mapping process a number of times face-to-face in the US and the UK, with design sessions planned for a library focused ‘infokit’ on V&R being run at SUNYLA and ALA. The video will hopefully become part of that infokit, recontexualised to shift the emphasis toward information seeking.

In conjunction with this we are going to use the mapping process in a course we are developing with Jisc Netskills based around V&R. The course is designed to help higher education teaching practitioners explore and possibly incorporate Resident forms of practice into their work.

In the video I also make a passing reference to some work facilitated by Alan Cann at Leicester who used the V&R continuum to map the preferred modes of engagement of a complete cohort of students.

The process itself is in three parts:

  1. Map your personal engagement with the digital environment
    This is a good way to tune-in to the issues and will make visible how Visitor or Resident you generally are in different contexts.
  2. Map how you think your students/users/staff engage with what you provide
    This can include your practice online (teaching, support, information provision etc) or the services you provide in terms of platforms (VLEs, catalogues etc). In most cases your practice and the service you provide will be interwoven.
  3. Gather a small group of students/users/staff and ask them to map how they engage with what you provide

Depending on your role you may find large overlaps between maps 1 and 2. The overall aim here is to compare maps 2 and 3 to explore where expectations are being met or are being miss-interpreted. As I mention in the video discussions around the process tend to move from a technology focus to the underlying motivations and attitudes which inform the modes of engagement employed online. I think this is the strength of the process as it helps to avoid the technology-as-solution approach and instead focuses on practice and what it means in a range of contexts or online ‘places’.

For more information on Visitors and Residents:

  • The original video outlining the V&R idea and continuum
  • Our paper on Visitors and Residents for First Monday
  • The progress report of the Digital Visitors and Residents project (pdf)

Or you can contact me at david.white at conted.ox.ac.uk

More legible versions of the maps I create in the video:

My personal map (with a little more detail):

Personal map

My map of how I imagine students engage with what I provide online

Student map

We have become the barn

Monday, April 8th, 2013

In Don DeLillo’s novel White Noise Jack and Murray, two academics, take a trip to see The Most Photographed Barn in America. On arriving there are indeed many people taking photographs. The academics stand to one side, Murray theorising about the meaning of this process while the Jack remains steadfastly silent.

I was reminded of this passage when I visited the Sagrada Família in Barcelona. Almost all of the visitors were capturing images of the building on a variety of digital devices. Why were they doing this when the web is already abundant with equivalent images? For me Murray’s postulating in White Noise has the answer:

“We’re not here to capture an image, we’re here to maintain one. Every photograph reinforces the aura.  Can you feel it, Jack? An accumulation of nameless energies.”

How many of those pictures of Gaudi’s cathedral will remain perfectly stored in the digital purgatory of a never accessed memory card?  Not that this matters because the point is not the image itself but the act of capturing the image. The object gains authority in proportion to this act and as tourists we were happy to reinforce the building’s authenticity by taking part in the collective theatre of imaging. The principal factor being that the object of our capturing was easy to find because it resides in a fixed location which is relatively straightforward for a great number of people to visit.

The Social Web allows us to objectify ourselves in a similar manner. We can post aspects of our lives and identity online which remain in a fixed location and are relatively easy for a great number of people to visit. These representations take the form of Social Media profiles and postings, images, videos and comments. We create this presence for others to capture, the elegance of the Social Web being its ability to quantify the act of capturing. Each imaging is collated and displayed: hits, views, likes, retweets, comments, followers, friends. The higher the number the more authentic we become. We reside online and retain a presence beyond our live engagement. We have become the barn, available to be capture-constructed around the clock. The danger if we come to rely on defining ourselves in this manner…

“Nobody sees the barn anymore,” he said finally.

A long silence followed.

“Once you’ve seen signs about the barn, it becomes impossible to see the barn.”

MOOC: Self-Service Education?

Monday, February 18th, 2013

As the IT director for Sainsburys pointed out at BETT a couple of weeks ago ‘self-service’ caused a revolution in retail during the 20th century. It allowed for greater choice, efficiency and of course scale. It put the ‘super’ in supermarket in the same way that the web has put the (potential) ‘massive’ into MOOC.

At first glance the current wave of publicity-garnering MOOCs appear to be the equivalent of self-service education. Big out-of-town locations for education with an increasing range of products that you are free to browse at leisure.

Pick a product and pay for accreditation as you pass through the tills…

Lost in the supermarket

CC-NC-ND http://www.flickr.com/photos/sputnik57/3583618864/

This perhaps is a little disingenuous though as there is more effort required than simply putting a course in your basket to gain validation. Automated testing and peer assessment are legitimate ways of assessing levels of knowledge and, if properly designed, increasing understanding. This is the real challenge for MOOCs, as it is for any course; how can we encourage students to think? How do we best mix the ingredients we have available to increase the chances that those engaging with our courses will finish them with *both* increased knowledge and increased understanding? – I hope we can all agree that teaching with a view to increasing understanding is a large part of what higher education institutions are for(?)

I have heard teaching described as ‘what you have to do because there are more of them than there are of you’, it’s inherently about dealing with scale. In this sense many of the pedagogical challenges faced by the designers of MOOCs are the same as those to be found in face-to-face or non-massive courses. The danger though is that xMOOC style self-service education favours those who already equipped with the intellectual and academic techniques required to interrogate a subject. How do we encourage those who don’t have the necessary higher-education ‘literacies’ to wade through swathes of video lectures and online resources? One answer is already hiding in the MOOC format: the ‘event’.

MOOCs generally have a start and finish date which makes them a form of slow-burn event. Even though the web has an always-on, always-connected, constant-flow paradigm it is still largely event driven. We are drawn to specific moments in time which act as way-points in the ceaseless river of information and social noise. MOOCs are useful island in this river with a beginning, middle and end, a simple narrative we can organise around and hopefully contribute to even if we don’t choose to listen to the whole story. The principle of the event can be taken further though as I believe it is highly compelling, especially in an online context. This is what I’m focusing on with the new Oxford Connect format.

Educators and technologists have become adept at putting-the-curriculum-online but we have yet to master the nuances of the live event outside of the lecture theatre. Pi Day Live, the pilot event for Oxford Connect, is designed to be a moment in time where hundreds of participants gather online to take part in collective activity. It will be highly ‘Evented’ (an idea originally attached to ‘virtual worlds’ but which is broadly applicable), encouraging participants to be as Resident as possible for a short period. My hope is that in time this live format will become a valuable way of communicating ideas, concepts and research from Oxford. I envisage this format being used as part of large-scale online courses, incorporating the fellowship of live events to support communities of learners and to act as milestones in a larger pedagogical structure.

Perhaps the live event is what is missing from xMOOCs and the expertise of the connectivists is what’s needed to counter a self-service mentality which disenfranchises those without with the literacies required to go-it-alone in online learning?

 

What does your VLE say about your institution?

Tuesday, January 29th, 2013

Last Thursday I was at a seminar that looked at innovation in academic practice by exploring the disruptive effects of social media. The speaker took us through current conceptualisations of how people learn in higher education and made the case for social media as being well suited for supporting these approaches to learning. He went on to argue that social media had the potential to be a disruptive technology in teaching and learning in higher education, which means it could transform current practice.

The speaker touched on VLEs (virtual learning environments) in higher education, making the case that they were not a disruptive technology as they relied on proprietary systems and were silo-like in their design. This sparked an interesting debate as two of my fellow attendees were part of the team that runs the University of Oxford’s VLE. As I listened to the speaker’s experience of VLEs and the developments described by my fellow attendees, I was struck by this thought:

The evolution of an institution’s VLE is the narrative of that institution’s attitude towards, and relationship with, learning technologies.  

I shared my observation and, for a beautiful moment, held the room in my thrall. The speaker was so moved he exclaimed: “That’s fascinating, please send me the URL for that!” Caught up in the moment, I cited my source with an accuracy that was perhaps a little misplaced: “I made it up just now in my head”. It may be one thing to gain the respect of your peers, but I’m pretty sure maintaining it doesn’t involve this degree of candour. (Although the speaker was kind enough to send me a LinkedIn request an hour after the event so my outburst wasn’t a total disaster.)

Now that my idea is on the Internet, it has become more true 🙂 My next priority is to find out who else has thought this thought. As I am no longer in my early twenties, I am happy to accept that I can’t have been the first to make this observation. So, anyone know of any work out there that looks at VLEs in this way?

V&R mapping at Educause

Monday, November 19th, 2012

What I was first reminded of at Educause 2012 in Denver was how much money is tied-up in educational technologies. The Expo was a daunting journey into the world of CIO budget power – the kind of issues my research makes visible did not appear to be top of the agenda. I fended off my feelings of alienation with the reflection that the attendees of this conference were exactly the kind of people who I should be ‘disseminating’ our findings and approach to. This was not going to be cosy preaching-to-the-converted situation in which we got to discuss the esoteric side of becoming-a-legitimate-participant, digital fluency or the shifting nature of credibility on the web. Add to this the fact that our session was scheduled for 8am on Friday and you can probably see why I was expecting a handful of participants who may have accidently wandered into the wrong room.

Denver

My view of Denver

I was encouraged somewhat though by the number of people who approached me to discuss the challenges of ‘MOOCing’ the Humanities after my question on this to Harvard’s CIO who was speaking about edX. (I’m not saying that projects like edX aren’t game changers but they seem to have confused experimenting with business/access models with ‘revolutionising learning’. At least that’s how the presentation came across.)

Friday, 7.30AM – and myself, Donna Lanclos & Lynn Connaway were so focused on trying to find enough dry-wipe markers for our session that we didn’t notice the room filling-up. By the time we were due to start we had about 60 people and some of them looked fairly awake.

Mapping

Proof that some people were awake while ‘mapping’

In the room were Heads of elearning, Deans, Library Directors, Senior Learning Technologists etc. People who are paid to make high-level strategic decisions about the approach of their staff and institutions.

The format of our session was very interactive: Starting with a brief overview of Visitors and Residents (the project and the idea) and then straight into attendees mapping their own personal engagement with the web on the Visitor/Resident–Personal/Institutional quadrant. I had shown a version of my engagement map created in a Google Drawing and put my Gmail address up on screen in the hope that people might share their maps. Almost everyone got stuck into the exercise and against my expectations over the next 15 minutes a few Google drawings did arrive along with a couple of photos of whiteboard maps. This meant we could talk through the results of the activity on the main screen using some examples drawn from the room. We had gone from outlining the Visitors and Residents idea to producing and discussing participant’s modes of engagement with the web in less than 30 minutes. It was the ultimate workshop turnaround and it got people talking because we had quickly moved from discussing an idea in the abstract to deconstructing the actual engagement behaviour of those in the room.

We then asked the attendees to map the engagement of their ‘clients’ (e.g. academics, student, researchers, library users etc.) with the services they provided in their institutions. Again I received a couple of Google Drawings which led to a brief discussion about the challenges of providing institutional services that are designed to engage in a Resident mode. In hindsight we could have done with about 20 minutes longer but I felt we had cracked the Visitors and Residents workshop format. We certainly got good feedback, including one participant who said that if we could put the workshop format online he could use it “all the time” at his institution. I started to wonder if we should extract the mapping elements of the proposed Visitors and Residents course and post them as a do-it-yourself workshop format.

During the hour after the session I received a few more personal engagement maps in a variety of formats, Google Drawings, pics of whiteboards/notepads and an Evernote Skitch. I gathered some of these together on the plane home:

Educause V&R maps

Educause – Personal V&R maps

Full-size version

There is a wealth of intriguing information here but the aspect which is most immediately striking and which came out during the session is how the same platforms are engaged with in a variety of ways. To demonstrate this I have highlighted the location of Facebook across the maps.

V&R maps with Facebook highlight

V&R maps – Facebook highlighted

Full-size version

This didn’t come as a surprise to me as the data from our Visitors and Residents project shows that many people use Facebook privately (Messaging or 1-to-1 IMing) or organisationally (keeping track of friends/colleagues but not posting or communicating via the platform). This supports one of the original tenets of the Visitors and Residents idea which is that discovering *what* technology people use does not give an insight into *why* they are using it or even, it would appear, what they are actually doing.

Skype & IM

V&R map – Skype and GTalk highlighted

Full-size verison

A pointed example of this can be seen in the most detailed map submitted wherein the functionally equivalent technologies of Skype and GTalk are mapped to different places because they are being used as a method of keeping certain areas of life compartmentalised (as an attempt to fend off personal/institutional convergence, or the ‘decompartmentalision’, that tends to be a side effect of Residency)

It was very rewarding to see the Visitors and Residents idea being used as a tool for reflection and planning. I hope that many of the relatively senior people who attended our session will be taking V&R thinking back to their institutions. I felt it was worthwhile equipping some of the Educause delegates with this approach as it should prove to be a useful way for them to understand their students/clients when they are bombarded with claims about efficiency, student retention and ‘intuitive’ platforms at the next big edtech expo.


Twitter Sprezzatura

Friday, October 5th, 2012

Deconstructing approaches to Social Media is similar in character to explaining why a joke is funny. It’s a form of analysis that sucks the life out of an activity which is more ‘art’ than ‘science’, something which is performative not administrative. Personally I don’t know why any Social Media policy should say more than ‘Be a person not an institution’ and ‘Don’t Tweet/post after you have been to the pub’. However, whether formalised or not, it would be dishonest to pretend we don’t have Social Media strategies. Not unlike stand-up comedy a guiding principle where the professional and Social Media converge is to appear to be speaking as if the thoughts had just occurred to you. The Not-Quite-Real-Time nature of most Social Media gives us all the chance to look clever/witty. Thanks to @nosnilwar my new favourite word is Sprezzatura, an approach/characteristic which all of the people I know who are a great ‘success’ in Social Media share. If you look like you are trying you are doing it wrong…

Mic

CC- Darkroom Productions http://goo.gl/umLgT

Sara Tindall ran our Social Media activities during the Maths in the City project, this included running the @mathsinthecity Twitter feed. As part of reflecting on the project I asked Sara to muse on her Tweeting and give a few examples. We hope this mini-qualitative review of our Social Media activity will be of interest to those of you embarking on project-based or representing-an-institution style Tweeting and that we haven’t spoilt the childlike magic of Social Media too much. 🙂   David White (Creative Director for Maths in The City)

—————-

My most popular tweet

My most popular tweet hit the bullseye as far as pure mathematicians were concerned. It got retweeted 205 times. The tweet was about a cartoon, which was originally tweeted by Tim Harford. I repurposed his tweet to make it about maths. Whereas Tim was retweeted 22 times, my tweet was retweeted 205 times. Despite having fewer followers (2k+ to his 50k+), my tweet had the further reach because I am funnier than Tim. I have a bunch of followers who could really relate to the cartoon.

An example of banter

A tweet starts as a maths challenge and ends up making an appalling play on (French) wordsChristian Perfect regularly communicates with me on Twitter, so I am able to be more direct in my humour with him. When Colin Beveridge joined the conversation, the ever-versatile emoticon helped to show I wasn’t trying to be confrontational.

An example of interaction/conversation

I started following The Quadratic Girl simply because her self-description is a clever pun using maths. She occasionally tweets about maths. When she tweeted “I will take a photo of all my maths books <3”, this is how I responded. This resulted in a nice geek out over books. Making these sorts of connections is the point of social media – people just want to have fun.

Interactions with project participants

The core activity of Maths in the City is mathematical walking tours of London and Oxford. People who have been on/are about to go on these tours get in touch via Twitter from time to time. Usually it’s to say thank you, although sometimes they want to make sure that the weather won’t stop the tour. There was one time where a tour participant got lost. In the end he couldn’t find the group but he was able to follow the tour using materials downloaded from our website.

It’s a great feeling when I see people connecting with the project both online and face to face because it tells me we must be communicating something that people want to hear.

Examples of how Twitter supported the face to face part of our project

Our mathematical walking tours got fully booked within around 48 hours of announcing them on Twitter. Here are some of the ways tour dates were announced:

And here is an example of how I used Twitter to fill tour spaces that have become free due to cancellation. This was tweeted two days before the tour date and the places were filled within a couple of hours.

An example of how to keep your Twitter feed relevant

Tweeting outside of office hours and commenting on national events are a good way to look human. Here’s one from the Olympics. Everybody likes a little joke at the expense of the Australians…

And now for something purely self-serving…

I took Maths Dave on holiday with me and shared this snap on Facebook. That’s right, you’re looking at the space shuttle Discovery, in the Vehicle Assembly Building at NASA. Oh yeah.